#podcast Archives

How to Write a Podcast Script That Shines

March 9, 2022

Listen as Jarvis, one of our AI avatars, reads the intro to this article.

Everyone knows that podcasting is popular. It’s so popular that over 885,000 new podcasts launched in 2020 alone. If you want your podcast to succeed, standing out from the crowd is more important than ever. And the best way to show audiences what you’ve got to say and keep them engaged is a great podcast script.

Many podcasts sound free-form, with hosts and guests telling stories that feel like part of an organic conversation. But the best podcasts follow a proven format that gives listeners an idea of what to expect and make them want to keep listening.

Radio Advertising is a powerful way to get your message out on audio platforms.

Radio Advertising: Types, Benefits, and Ad Creation Strategies

February 21, 2022

Listen to an AI voice avatar read the intro of this post.

Radio advertising is big business across the U.S. Some people think radio is a dying medium, but the figures fail to back this up. Companies spent approximately $14.8 billion on radio show ads last year.

Millions of Americans tune into their favorite radio stations, including podcast stations on Spotify and Pandora. Regardless of your target demographic, you can find your people by investing in radio ads. Many businesses see an advertisement on the radio to be a highly profitable investment.

Podcast advertising offers many radio promo opportunities.

How to Advertise on Podcasts

January 10, 2022

A recent study showed that roughly 120 million Americans are podcast listeners. That’s around 41% of the total US population.

With such a wide listener base, many companies and businesses are reaping the rewards of advertising on the platform. Indeed, it’s estimated that ad spending on podcasts will double to $1.6 billion by 2022.

If you haven’t explored this marketing channel before, now is the best time to start. And if you don’t know where to begin, we’re here to help.

In this article, we’ll discuss how to advertise on podcasts, the benefits of such a move, and some successful podcast advertising examples you can use for inspiration.

AI Voice Over for Marketing Teams has three big advantages.

3 Major Advantages of AI Voice for Marketing Teams

December 22, 2021

Listen to AI Voice “Wade” read the first paragraph.

In a market full of noise, brand voice matters. While marketers used to have to rely on time-intensive, cost-prohibitive processes to create the right voice for their marketing campaigns, today’s world is full of technological innovations that make it easy to create a high-quality, efficient, and cost-effective voice over.

In this blog post, we cover the most common marketing uses of AI voice for marketing teams, advantages of AI voices versus human actors, and the types of AI voices you can choose from.

How to Write a Podcast Script That Shines

Radio Advertising: Types, Benefits, and Ad Creation Strategies

How to Advertise on Podcasts

3 Major Advantages of AI Voice for Marketing Teams

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